The comments, from the company's chief of distributed computing, Diane Greene, came after opponent Amazon's product wrongly recognized 28 individuals from Congress, excessively ethnic minorities, as police suspects.
Google, which has not opened its facial acknowledgment innovation to open utilize, was taking a shot at get-together huge aggregates of information to enhance dependability, Ms. Greene said.
Be that as it may, she declined to examine the organization's disputable work with the military.
"Terrible things happen when I discuss Maven," Ms. Greene stated, alluding to a destined-to-be deserted venture with the US military to create man-made reasoning innovation for rambles.
After impressive worker weight, including abdications, Google said it would not reestablish its agreement with the Pentagon after it slips by some time in 2019.
The firm has not remarked on the arrangement since, just to discharge an arrangement of "AI standards" that expressed it would not utilize man-made brainpower or machine figuring out how to make weapons.
'Thinking truly profoundly'
On confront acknowledgment, there has been a significant worry among Silicon Valley laborers, and social liberties gatherings, about the use of the developing innovation - especially with regards to law authorization. Amazon's Recognition programming, which enables customers to utilize Amazon AI tech to control facial acknowledgment, was being utilized by no less than two police powers in the US.
There are significant second thoughts about the exactness and availability of the innovation which has seen across the board, disputable use in China.
In the US, the misidentification of individuals from Congress was found by the American Civil Liberties Union (ACLU), which distributed its discoveries on Thursday. Amazon debated the ACLU's decisions about its innovation, saying the gathering had utilized the wrong settings.
Ms. Greene said that while Google uses facial acknowledgment to enable clients to distinguish companions in pictures, its hidden innovation was not open for open utilize.
"We should be extremely watchful about how we utilize this sort of innovation," she told the BBC.
"We're supposing truly profoundly. The humanistic side of AI - it doesn't have the decent variety it needs and the information itself will have some intrinsic predispositions, so everyone's attempting to comprehend that."
She included: "I think everyone needs to make the best decision. I'm certain Amazon needs to make the best choice as well. However, it's another innovation, it's an intense innovation."
Google's picture acknowledgment programming has been unpalatably mistaken before. In 2015, it recognized a dark couple as being "gorillas". The firm apologized.
Two individuals from Congress have kept in touch with Amazon CEO Jeff Bezos to discuss the charged issue with his organization's framework.
Discussing facial acknowledgment all the more general, the ACLU stated: "Congress ought to order a government ban on law implementation utilization of this innovation until there can be a full verbal confrontation on what - if any - utilizations ought to be allowed."
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Take after Dave Lee on Twitter @DaveLeeBBC
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